IT Business Podcast Episodes

In this episode, I chat with Taher Hamid from MSP Camp about the key marketing challenges facing MSPs and how to build a strong online presence and inbound marketing strategy to attract new clients. We discuss the importance of having a professional website, social media, and personal branding to make a great first impression.

In this episode of the IT Business Podcast, I chat with marketing expert Matt Rodela about common mistakes MSPs make with their marketing and how to fix them. Matt shares his insights on differentiating your business, building a coherent marketing plan, and how his company Tech Marketing Engine has evolved to become a one-stop shop for IT businesses' marketing needs.

In this episode, I sit down with Chris Marks, the Principal Outbound Product Manager at Parallels, to discuss the company's evolution beyond just running Windows on Mac. We dive into Parallels' remote application server (RAS) and desktop as a service (DAS) offerings, exploring how these solutions can benefit managed service providers and their clients.

Uncle Marv discusses the latest news and announcements from the IT industry, including Kaseya's new Kaseya 365 subscription service and Brooke Lee's move from PIA to ScalePad. Uncle Marv also shares his experience using the NetAlly EtherScope NXG to troubleshoot a customer's Wi-Fi issues.

Uncle Marv sits down with Sean Lardo to discuss the upcoming Pitch It season 2024. They dive into the details of the program, including the record number of applicants, the focus on AI and cybersecurity solutions, and the 16-week accelerator program that helps prepare vendors for the live pitch competition at IT Nation Connect.

Uncle Marv is joined by Chris Marks, the Principal Outbound Product Manager at Parallels. They discuss the rise of remote and hybrid work, the challenges companies face in supporting this new work model, and how Parallels is helping organizations navigate the transition.

Uncle Marv and guest Dave Scott, President of Scott Growth Strategies, discuss the challenges MSPs face with ineffective marketing and share practical tips for mastering marketing to grow an IT services business. They explore the common pitfalls MSPs encounter and provide guidance on how to develop a successful, personalized marketing strategy.

Uncle Marv sits down with Shawn Walsh and Dave Cava, authors of the new book "The Pumpkin Plan for Managed Service Providers." They discuss the process of writing the book, the key lessons it teaches, and how MSPs can apply the principles to grow their businesses.

Uncle Marv interviews Colin Knox, the co-founder and CEO of Gradient, about their new product called StackTracker. StackTracker is a tool that helps MSPs gain deep visibility into their technology stack, including usage, costs, and profitability.

Uncle Marv interviews Lori Hardtke, a solo MSP owner who has found great success by implementing the Profit First system in her business. Lori shares her journey of how Profit First transformed her business and how she is now helping other MSPs achieve profitability through her Profit First Academy.

Uncle Marv recaps his experience at the recent Channel Pro Live event in Orlando, Florida. He also shares a story about a client who wanted additional services but was unwilling to pay for them, highlighting the importance of setting clear expectations and pricing with customers.

Say goodbye to the days of wasted resources and hello to strategic marketing that spotlights your MSP's unique strengths. Uncle Marv sits down with Tim Fitzpatrick, founder of Rialto Marketing, to discuss the importance of developing a strategic marketing plan for MSPs.

Brook Lee and Tim Coach discuss best practices for running an effective help desk for Managed Service Providers (MSPs). Streamed during Channel Pro Live in Orlando, Florida.

Uncle Marv sits down with Jeff Bishop, the Chief Product Officer at ConnectWise, to discuss the company's recent announcements and innovations around robotic process automation (RPA), workflow automation, and their new AI assistant Sidekick.

Join us as we raise a glass to celebrate the monumental 40th anniversary of ASCII, a cornerstone in the IT community. Uncle Marv sits down with Jerry Koutavas, Jessie Devine, and Sue Trahant to discuss the history and impact of the ASCII group.

Uncle Marv welcomes Paco Lebron and Rick Smith from MSP Unplugged. They discuss their experiences in the IT industry, the growth of their businesses, and the importance of community support in the managed services sector.

Rayanne Buchianico joins us again to discuss the importance of preparing a business for the future, focusing on key aspects like valuation, exit planning, and organizational readiness.

Rayanne Buchianico, an expert in MSP accounting, shares valuable insights on managing finances for IT businesses. From setting up accounting systems to understanding revenue streams and profit margins, Rayanne provides essential advice for IT professionals looking to optimize their financial operations.

MSP Raffi Jamgotchian shares financial tips for IT professionals, emphasizing the importance of financial acumen and operational efficiency in running a successful business.

Uncle Marv discusses the concept of "bill for everything" in the context of MSPs and their billing practices.

Have you ever found yourself tangled in the complex dance of cash flow versus profit in your business? Join me as I sit down with Heather, a savvy CPA and profit strategist, for a critical examination of cash flow in business.

When clients understand what they're paying for, they're likely to pay faster. I received a cryptic hospital bill laden with undecipherable codes and a staggering total, highlighting the frustration of unclear billing. Today's podcast gets into the art of invoice detail.

Welcome to the star-studded Super Ops Super Show, where community leaders gather to discuss the importance of community in the managed services industry.

Ever considered adding cyber warranties to your arsenal of client offerings? Nick Wolf from Cork Inc. discusses the concept of cyber warranties as an alternative or supplemental coverage to cyber insurance, highlighting the benefits for MSPs and their clients.