I sit down with fractional CMO and CRO Dave Scott to call out the worst MSP marketing advice, why “doing something is better than nothing” is a lie, and how to know when it’s time to stop DIY and invest in real growth leadership. We get honest about owner mindset, broken businesses, and practical w…
Most MSPs don’t really have a leads problem; they have a “nothing actually happens” problem when prospects find them and never hear back. In this conversation with Nate Freedman from Tech Pro Marketing and MSP Sites, I dig into practical MSP marketing strategies, from SEO and Google Ads to human-to…
Clients are not firing MSPs because of bad tools; they are walking away because they feel ignored, unseen, and “not important.” Lisa Shorr joins me to show how better soft skills, branding, and intentional AI use can turn your team into high‑trust, client‑facing pros who keep MRR growing instead of…
I sit down with my friend Colin Knox from Gradient to talk about where MSPs are leaking revenue, how Managed Billing Reconciliation actually protects your margins, and why so many of us still struggle to show up consistently in our marketing. We also get real about AI-driven content, social media “…
In this episode, I kick off our Money, Marketing & Growth Month with a candid conversation with Laura Johns, founder of The Business Growers and host of the “Get More MSP Leads” podcast. We get real about why so many MSPs keep throwing money at random tactics—Google Ads, canned social, cold-calling…
I walk through a real client project that pushed me into the cloud with VULTR instead of AWS or Azure, and then pull back the curtain on what’s really happening with vendors, margins, commissions, and partner programs in our world. Along the way, I talk about SLIDE vs Datto, AppRiver’s partner chan…