IT Business Podcast Episodes

Tim Fitzpatrick of Rialto Marketing joins Uncle Marv to discuss how MSPs can build a powerful marketing engine that drives predictable growth. He emphasizes the importance of strategy, planning, and leadership in creating effective marketing systems while sharing actionable advice on targeting ideal clients, crafting compelling messages, and leveraging AI tools like ChatGPT. This episode is a must-listen for IT professionals ready to move beyond referrals and scale their businesses.

Uncle Marv recounts his six-day adventure in Orlando for ASCII Edge 2025, filled with client challenges, conference highlights, and memorable stories. From resolving cubicle mishaps to networking with industry leaders, this episode offers a mix of humor and practical IT wisdom that’s perfect for tech enthusiasts and business owners alike.

Steve Copeland of Rhythms joins Uncle Marv to discuss how 5G internet solutions are empowering MSPs to generate new revenue streams while solving common client frustrations. From sponsoring local events to offering flexible connectivity options, Steve shares creative ways to leverage internet technology for business growth. With insider tips and a sneak peek at exciting new partnerships, this episode is a must-listen for IT professionals looking to stay ahead.

Sophos is redefining cybersecurity with cutting-edge tools and strategies to combat state-sponsored threats and ransomware attacks. Ryan Gebauer shares insights from a five-year study on Pacific Rim cyberattacks, highlighting the importance of proactive measures like patching, immutable backups, and managed detection services. With updates to their firewall software and the integration of SecureWorks’ advanced tools, Sophos is empowering businesses to strengthen their defenses against evolving threats.

Kristen Pittman of CyLutions joins Uncle Marv to tackle the challenges of IT migrations, particularly within the Microsoft ecosystem. Drawing on years of experience, she explains how her team helps businesses escape outdated systems like Excel and navigate tricky SharePoint transitions. This episode highlights the importance of collaboration between MSPs and custom software developers to deliver seamless solutions for clients.

Jerry Koutavas, President of ASCII, joins Uncle Marv live from the 2025 ASCII Edge event in Orlando to discuss how ASCII is empowering MSPs to thrive in a rapidly evolving industry. He highlights updates to the member portal, the unique value of peer-to-peer collaboration, and how ASCII helps members stay ahead of industry trends. The conversation also touches on critical topics like mental health in IT and strategies for navigating mergers and acquisitions.

Uncle Marv dives into the principle of least privilege, sharing real-world examples of security breaches caused by lax admin rights. He explains how tools like ThreatLocker implement a zero-trust approach, blocking even admins from installing unapproved software to enhance overall security.

Sean Lardo, VP of IT Nation Communities, discusses the transformative PitchIT program and ConnectWise's vision for uniting the IT service provider community. The conversation explores how the competition helps startups refine their message, gain exposure, and achieve significant business growth while benefiting the entire MSP ecosystem.

Uncle Marv shares a captivating story of troubleshooting a complex network issue for a challenging client. This episode highlights the importance of persistence, adaptability, and thinking outside the box when solving IT problems, even when it's not always DNS.

Jesse Tuttle, former hacker turned cybersecurity expert, shares his extraordinary journey from FBI's most wanted to cybersecurity innovator. This eye-opening conversation reveals the complex motivations behind hacking and the critical importance of understanding cyber threats in today's digital landscape.

Melissa Hockenberry shares invaluable insights on improving MSP profitability and customer retention through better communication and understanding of business costs. The episode highlights the importance of soft skills in tech and provides practical tips for MSP owners to enhance their operations.

Ever wondered how a childhood fascination with malware could evolve into a groundbreaking cybersecurity solution? Join Uncle Marv as he sits down with Danny Jenkins, CEO and co-founder of ThreatLocker, straight from Zero Trust World 2025.

Slava Konstantinov sheds light on the increasing sophistication of cyber threats targeting all operating systems, emphasizing the importance of proactive security measures. From discussing the nuances of Mac security to revealing insights into nation-state cyber warfare, this episode delivers actionable advice for businesses looking to bolster their defenses.

Ready to transform your MSP by focusing on more than just tech? This week, Uncle Marv chats with Lisa Shorr, a branding expert and MSP owner, about the power of personal and corporate branding. Lisa shares how a painful client firing led her to discover the critical role of soft skills and intentional communication in client retention and business growth. It's time to stop viewing your MSP as just a vendor and start acting as a trusted advisor!

Marketing is the missing ingredient between working around the clock and living the life you want. Learn Paul Green's 3-step system to simplify your marketing efforts, attract new clients, and achieve the elusive 20-hour workweek.

Tiffany Ricks, founder of HacWare, joins Uncle Marv to discuss the outdated state of cybersecurity training and how AI-powered personalization can create a more effective defense against phishing attacks. From leadership lessons learned from Phil Jackson, to the importance of diversity in tech, Tiffany provides actionable insights and a fresh perspective on staying secure in an evolving threat landscape.

Uncover the power of the Profit First system with Uncle Marv and Shannon Simmons and learn how to manage your money effectively, overcome financial fears, and cultivate a healthier relationship with your business finances. It’s more than just accounting; it’s about understanding your money mindset and building a sustainable, profitable business.

This episode introduces Melissa Hockenberry and explores her nontraditional path into the MSP space, emphasizing the critical role of customer relationships and empathy in driving business success. Melissa challenges MSPs to rethink their approach to customer experience, profitability, and employee motivation.

Brian Weiss sheds light on the real-world applications of Zero Trust security. Discover the value of a complete security package versus piecemeal solutions and get the inside scoop on ThreatLocker's newest features.

Dave Scott joins Uncle Marv to discuss the necessity of adopting AI and automation tools for MSPs to achieve significant growth, emphasizing a strategic approach over quick fixes and highlighting the importance of combining digital tactics with traditional methods. Dave shares personal stories of overcoming business challenges and reinforces how vulnerability builds trust with clients and helps MSPs create authentic connections.

This episode cuts through the noise of the IT world, offering a refreshing perspective on community, vendor relationships, and the courage to evolve your business. JP Keesy and Martin Perkins share how Tech Degenerates is creating a space for open conversation and collaboration that benefits everyone.

Wayne Selk joins Uncle Marv to discuss the critical importance of cybersecurity as a fundamental cost of doing business. They explore how businesses need to shift their perspective from viewing IT as an optional expense to recognizing it as a vital component for achieving business objectives and mitigating risks.

Uncle Marv and Scully deliver a jam-packed conversation ranging from sports nostalgia and the impact of COVID on business to thought-provoking discussions on the changing landscape of college athletics and education. This episode blends humor with insightful commentary, offering listeners a unique perspective on both personal and professional topics.

Ready to transform your MSP and offer clients real, data-driven insights? This episode highlights the immense potential for MSPs to leverage data analytics and AI to provide greater value to their clients, moving beyond traditional IT services. Zulfiya Forsythe and Dmitry Rudman illuminate the path to offering data-driven insights, unlocking new revenue streams, and solidifying MSPs' roles as strategic business advisors.