Uncle Marv's IT Business Podcast (Products, stories, and tips for the MSP and IT Professional)
Uncle Marv's IT Business Podcast (Products, stories, and ti…
The IT Business Podcast is a show for MSPs (Managed Service Providers) and IT Professionals providing business network support and managed services. Each episode delivers products, stories, and tips that help the MSP and IT Pro run the business better, smarter, and faster, covering everything from pricing and packaging to operations, tools, and service delivery. You’ll hear candid conversations with working MSP owners, system admins, vendors, and industry leaders who share what’s actually working in the field, including hard lessons, success stories, and the occasional “what not to do.” Topics regularly include managed services best practices, cybersecurity and compliance, Microsoft 365 and cloud, automation and documentation, vendor selection and stack building, plus the day-to-day realities of running a modern IT business. Hosted by longtime IT business owner and podcaster Marvin “Uncle Marv” Bee, the show blends real talk, practical advice, and a lighthearted tone so the MSP and IT Pro behind the network can learn, laugh, and get better every week.
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Aug. 11, 2026

AI Email Automation with Aportio (EP 1054)

AI Email Automation with Aportio (EP 1054)
Uncle Marv's IT Business Podcast (Products, stories, and tips for the MSP and IT Professional)
AI Email Automation with Aportio (EP 1054)
PitchIT 2026

Susan Nemeth, Co-Founder and COO of Aportio, joins the IT Business Podcast to discuss AI-powered email and conversation automation built for MSP service desks. Aportio helps IT providers reduce inbox backlog, classify and route incoming work, and improve shared-inbox workflows—while also supporting more consistent discovery and pricing for complex customer solutions.

Guest: Susan Nemeth

=== Chapters

  • 00:00 — PitchIT 2026 and guest introduction: Susan Nemeth of Aportio
  • 02:23 — Aportio’s business-productivity platform for MSPs
  • 03:31 — InboxAgent: AI email management for service desks
  • 05:39 — Guided discovery and complex solution pricing for MSP sales teams
  • 06:34 — Shared-inbox automation as a resellable customer solution
  • 07:27 — Aportio’s evolution since its previous PitchIT appearance
  • 10:42 — Internal MSP efficiency versus customer-facing solutions
  • 12:15 — AI automation, agentic workflows, and PSA handoffs
  • 13:40 — Integrations with ServiceNow, Autotask, CRMs, and contact-center tools
  • 15:55 — MSP service catalog, sales enablement, packaging, and pricing

=== SPONSORS:

=== SHOW MUSIC:

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

Susan NEMETH Profile Photo
Susan NEMETH

Co-founder

Susan Nemeth is Co-founder, COO, and CFO of Aportio Technologies, with 30+ years of leadership experience across New Zealand, North America, and Europe. She's seen every side of the technology channel - serving on the executive teams of multiple MSPs and vendors, and making IT decisions as a buyer in corporates.
At Aportio, she's shaping its commercial model and go-to-market strategy as technology evolves from conversational to generative to agentic AI.
In her past in the MSP world, as CFO of a NZ$100M revenue MSP, she contributed to doubling EBITDA and achieved an exit value of 2x the offer received 4 years earlier.
She's Chartered Accountant, has been featured in Forbes, and judges the NZ Women in ICT and Reseller News Innovation Awards.

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