TD SYNNEX Inspire: Conference Recap (EP 1088)

Saving money on AI does not mean much if you are still using it the wrong way. That was one of my biggest takeaways from TD SYNNEX Inspire in Greenville, South Carolina. Erick Simpson joins me to unpack the announcements that caught our attention, including FinOps Fusion and Agent Bridge. We discuss the potential to better understand AI spending, reduce manual work around quoting and ordering, and spot client opportunities that get buried when we are busy putting out fires. I also explain why I want to see the AI spending conversation go beyond cutting costs to improving prompts, automations, and results.

The vendor floor gave us another reason to rethink what we bring to clients. Ergonomic workspaces, healthcare carts, branded device cases, and other hardware sparked conversations we do not usually have at MSP events. Before the recap, I share how I moved a client’s Access-based application to V2 Cloud, what was still unfinished, and how a $15 cable helped another client avoid replacing an external drive. And yes, Erick and I get into the swag, including a few things I will actually use.

=== Guest: Erick Simpson, MSP Mastered / Channel Mastered

• Website: https://ericksimpson.com/
• LinkedIn: https://www.linkedin.com/in/ericksimpson

=== Companies / Vendors / Products / Books

• V2 Cloud: https://v2cloud.com/
• TD SYNNEX Inspire — official conference site. https://www.tdsynnex.com/na/us/inspire/
• Channel Mastered — About. https://channelmastered.com/about/
• MSP Mastered — official site. https://mspmastered.com/
• Digi — TD SYNNEX Inspire 2026 event overview. https://www.digi.com/resources/events/2026/td-synnex-inspire-2026
• TD SYNNEX — PartnerFirst agentic capabilities announcement. https://www.businesswire.com/news/home/20261008201780/en/TD-SYNNEX-Unveils-AI-That-Works-Alongside-Partners-Expanding-PartnerFirst-with-Agentic-Capabilities
• TD SYNNEX — FinOps Fusion announcement. https://www.businesswire.com/news/home/20261008565728/en/TD-SYNNEX-Introduces-FinOps-Fusion-to-Optimize-AI-Token-Spend-Across-Cloud-and-Core-Infrastructure
• TD SYNNEX — Space Tech Initiative announcement. https://news.tdsynnex.com/news/td-synnex-launches-space-tech-initiative-to-help-partners-capitalize-on-the-growing-space-economy/
• Uncle Marv’s IT Business Podcast — FinOps Fusion coverage. https://www.itbusinesspodcast.com/blog/td-synnex-launches-finops-fusion/

=== Swag Mentions

• Ergotron: https://www.ergotron.com/en-us/
• KIOXIA: https://americas.kioxia.com/en-us/
• Kingston Technology: https://www.kingston.com/en
• Omnissa: https://www.omnissa.com/

=== SPONSORS:

• Technology Partner, NetAlly: https://www.itbusinesspodcast.com/netally/
• Technology Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip
• Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid
• Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready

=== SHOW MUSIC:

• Item Title: Upbeat & Fun Sports Rock Logo
• Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
• Author Username: AlexanderRufire
• Item License Code: 7X9F52DNML

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
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