Uncle Marv’s IT Business Podcast: Practical Business Advice for MSPs and IT Professionals
Uncle Marv’s IT Business Podcast: Practical Business Advice…
Running a managed service provider (MSP) or IT services business takes more than technical expertise. You need to win customers, grow revenue, protect profitability, manage vendors, deliver great service, and keep up with a changing IT industry. That’s where Uncle Marv comes in.

Hosted by longtime IT business owner Marvin Bee, aka Uncle Marv, the IT Business Podcast delivers practical business advice, real-world lessons, candid conversations, and industry insights to help MSP owners, IT service providers, IT consultants, system administrators, and technology professionals run their businesses better, smarter, and faster.

Topics include MSP business growth, pricing and profitability, sales and marketing, managed services operations, cybersecurity, compliance, Microsoft 365, cloud services, automation, service desk efficiency, vendor management, technology stack decisions, and customer relationships.

Hear from experienced MSP owners, IT business leaders, industry experts, and technology vendors about what works, what doesn’t, and what it takes to build a stronger IT business. Get an honest look at industry trends, vendor claims, emerging technologies, and the decisions that affect your customers, your team, and your bottom line.

Whether you’re starting an MSP, growing an established IT services company, managing client networks, or looking for better tools and smarter ways to work, Uncle Marv brings the conversation back to what matters: practical knowledge you can put to work.

Run your business better, smarter, and faster.
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June 26, 2026

Rev.io - PSA Built Right (EP 1029)

Rev.io - PSA Built Right (EP 1029)
Uncle Marv’s IT Business Podcast: Practical Business Advice for MSPs and IT Professionals
Rev.io - PSA Built Right (EP 1029)

Brook Lee from Rev.io joins me at Pax8 Beyond to talk about what a PSA should really do for an MSP, and why leadership, vendor relationships, and community education matter way more than feature sheets.

Pax8 Beyond 2026

Brook Lee and I catch up in Salt Lake City and dig into why she joined Rev.io, how the company evolved from telco billing into an AI-first PSA platform, and what “good leadership” actually looks like from the vendor side. We talk about why most PSAs are still glorified ticketing systems, how that hurts sales, marketing, and finance, and why a modern platform has to be something the entire MSP can actually use without a 600-dollar-an-hour consultant.

We also get into Brook’s unapologetically spicy guidebook on leveraging vendor relationships, why vendors should be doing a lot more than handing out MDF, and how MSPs can demand real training, better support, and useful assets instead of shelfware. Then we lighten it up with a surprisingly serious breakdown of swag strategy, from good pens and koozies to the worst throwaway giveaways on the expo floor and some “super secret” Rev.io dice.

=== Chapters

  • 00:24 New Company, New Mission
  • 03:10 Why Rev.io Fits
  • 05:21 PSAs Should Serve Everyone
  • 10:46 Vendor Relationships Reimagined
  • 16:07 Swag Wars and Useful Gifts
  • 23:05 Budgeting for Big Events

=== Guest: Brook Lee

=== Companies / Vendors / Products / Books

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

Brook Lee Profile Photo
Brook Lee

Senior Director of Community

Brook Lee is Sr. Director of Community at Rev.io, bringing decades of hands-on MSP and corporate IT experience into how their platform is built and supported. She’s held nearly every major MSP operational role, including dispatch, engineer, project management, vCIO, and COO, which gives her an end-to-end view of how service providers really run day to day. At Rev.io, she functions as a direct bridge between MSP operators and product/leadership, helping guide roadmap decisions so the tools actually align with real-world MSP operations, growth, and scaling challenges. She’s a global channel educator and community leader, regularly speaking on MSP growth, leadership, operational excellence, and advancing women in technology across councils and advisory boards.

Rev.io is a SaaS platform that natively integrates communications billing, PSA, RMM, EDR, and secure payment processing into a single, AI-first system designed around MSPs and other service-based providers

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