What Lemhi's PitchIT Win Means for MSPs (EP 1098)
Heather Simek spent 14 years helping run an MSP, retired, and then got pulled right back into the channel. She joined me live to talk about Lemhi, the managed AI services platform that just won PitchIT at IT Nation Connect, and why she openly admits her own MSP sold AI agents without knowing how to walk alongside clients and actually deploy them.
We also get into why "trusted advisor" is an overused label, my one-new-tool-a-year rule and the TCO formula behind it, why vendor relationships matter more than vendor swaps, the swag that survived my IT Nation booth test, TechCon Unplugged's final year, the free Central Mafia User Group, and why Movember and men's health deserve real attention this month.
=== Support Movember and Donate: https://us.movember.com/mospace/15531195
=== Uncle Marv's Unhealthy Podcast: https://www.unhealthypodcast.com/
=== Chapters
- 00:47 Welcome Back Heather Simek
- 02:45 Lemhi Wins PitchIT at IT Nation Connect
- 07:25 How MSPs Can Deliver AI as a Managed Service
- 12:24 Why the Trusted Advisor Model Falls Short
- 16:48 Tip of the Week: One New Tool a Year and Real TCO
- 21:50 Stack Reviews and Vendor Relationships
- 24:01 IT Nation Swag Review
- 30:32 Life on the Vendor Side
- 40:06 TechCon Unplugged and MSP Communities
- 1:04:52 The One Habit Every MSP Owner Should Change
=== Guest: Heather Simek
=== People Mentioned
- John Harden, Lemhi: https://www.linkedin.com/in/john-harden
- Ben Botti, Lemhi: https://www.linkedin.com/in/bbotti
- Sean Lardo, ConnectWise IT Nation: https://www.linkedin.com/in/seanlardo
- Peter Kujawa: https://www.itbusinesspodcast.com/guests/peter-kujawa/
- Paco Lebron, MSP Unplugged: https://www.linkedin.com/in/pacolebron
- Larry Meador, MSP Well: https://www.linkedin.com/in/larrymeador
=== Products Mentioned
- Lemhi Platform: https://www.lemhi.com/platform/
- ConnectWise PSA: https://www.connectwise.com/platform/psa
- Microsoft Copilot: https://www.microsoft.com/en-us/copilot
- Domotz: https://www.domotz.com/
- Druva: https://www.druva.com/
- MSP Process: https://mspprocess.com/
- Mailprotector: https://www.mailprotector.com/
- Slide: https://slide.tech/
- MSPCFO: https://www.mspcfo.com/
=== Resources / Books / Podcasts / Apps
- Lemhi General Availability Press Release: https://www.lemhi.com/press/lemhi-launches-general-availability-at-it-nation-connect/
- PitchIT by ConnectWise: https://itnation.connectwise.com/pitchit
- IT Nation Connect Global: https://itnation.connectwise.com/connect-global
- IT Nation Evolve Peer Groups: https://itnation.connectwise.com/evolve/join-evolve
- EOS (Entrepreneurial Operating System): https://www.eosworldwide.com/
- Central Mafia User Group: https://centralmafiaug.com/
- TechCon Unplugged: https://techconunplugged.com/
- MSP Unplugged Podcast: https://www.mspunplugged.com/
- GTIA: https://gtia.org/
- GTIA ChannelCon: https://channelcon.gtia.org/
- Pax8 Beyond: https://www.pax8.com/en-us/pax8-events/pax8-beyond/
- XChange Events: https://www.thechannelco.com/xchange
- MSPGeekCon: https://mspgeekcon.com/
- ScaleCon: https://scalecon.com/
- ASCII Edge: https://events.ascii.com/
- CyberFOX SecureIT Summit: https://www.cyberfox.com/company/summit/
- ThreatLocker Zero Trust World: https://www.threatlocker.com/ztw26
- Kaseya Connect: https://www.kaseya.com/blog/kaseya-connect-2026-highlights/
- MSPMeet: https://www.linkedin.com/company/mspmeet
- MSP Well: https://mspwell.com/the-people/
- The Huntley Dairy Mart: https://www.facebook.com/TheHuntleyDairyMart/
- Buc-ee's: https://buc-ees.com/
=== SPONSORS:
- Technology Partner, NetAlly: https://www.itbusinesspodcast.com/netally/
- Technology Partner: Bvoip: https://www.itbusinesspodcast.com/bvoip
- Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid
- Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready
=== SHOW MUSIC:
- Item Title: Upbeat & Fun Sports Rock Logo
- Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
- Author Username: AlexanderRufire
- Item License Code: 7X9F52DNML
=== Connect with Uncle Marv
🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
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☕ Support the show: https://ko-fi.com/itbusinesspodcast
If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.
Heather Simek is a dynamic leader with over three decades of experience in information technology and business development. Renowned for her expertise in the Managed Service Provider (MSP) industry, Heather recently concluded a 14-year tenure as Vice President and COO at RJ2 Technologies, where she was instrumental in building high-performing teams and delivering innovative IT solutions. Her leadership style is marked by a passion for empowering teams, fostering inclusive cultures, and exceeding client expectations.
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