Uncle Marv’s IT Business Podcast: Practical Business Advice for MSPs and IT Professionals
Uncle Marv’s IT Business Podcast: Practical Business Advice…
Running a managed service provider (MSP) or IT services business takes more than technical expertise. You need to win customers, grow revenue, protect profitability, manage vendors, deliver great service, and keep up with a changing IT industry. That’s where Uncle Marv comes in.

Hosted by longtime IT business owner Marvin Bee, aka Uncle Marv, the IT Business Podcast delivers practical business advice, real-world lessons, candid conversations, and industry insights to help MSP owners, IT service providers, IT consultants, system administrators, and technology professionals run their businesses better, smarter, and faster.

Topics include MSP business growth, pricing and profitability, sales and marketing, managed services operations, cybersecurity, compliance, Microsoft 365, cloud services, automation, service desk efficiency, vendor management, technology stack decisions, and customer relationships.

Hear from experienced MSP owners, IT business leaders, industry experts, and technology vendors about what works, what doesn’t, and what it takes to build a stronger IT business. Get an honest look at industry trends, vendor claims, emerging technologies, and the decisions that affect your customers, your team, and your bottom line.

Whether you’re starting an MSP, growing an established IT services company, managing client networks, or looking for better tools and smarter ways to work, Uncle Marv brings the conversation back to what matters: practical knowledge you can put to work.

Run your business better, smarter, and faster.
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Aug. 25, 2026

When Your Biggest Client Leaves (EP 1075)

When Your Biggest Client Leaves (EP 1075)
Uncle Marv’s IT Business Podcast: Practical Business Advice for MSPs and IT Professionals
When Your Biggest Client Leaves (EP 1075)

I’m talking with Christopher Miller of ATB Technologies about what happens when a major client walks out the door, and why the recovery starts with honest numbers, stronger client relationships, and a real plan. For MSP owners, this is a practical reminder that growth is not just about winning new business. It is about keeping the right clients, protecting your team, and knowing where your business is too exposed.

I had Chris Miller back on the show, and we started with a topic every MSP owner understands: client service. ATB Technologies has built a reputation around keeping customers happy, but Chris was honest about what that really means. Technology still breaks, Microsoft and Azure still have outages, and users can still be frustrated. The difference is how your team responds, communicates, and works to make things right. One of the things that stood out to me was Chris talking about hiring for soft skills on the help desk, including a certified child psychologist on the team. Patience is a real skill in this business, especially when you are helping people who may not be technical and simply want the outcome they were promised.

We also had an honest conversation about losing your largest client. I shared my own experience of firing a large law-firm client, and Chris explained how ATB lost a customer representing more than half of its revenue. They looked at the numbers, found cost savings, protected their people, rebuilt the revenue in about nine months, and eventually won that client back. The bigger lesson was not just about recovery. It was about leadership staying involved in relationships, making QBRs valuable to the customer, reducing customer-concentration risk, documenting your sales process before hiring a salesperson, and defining the kind of clients you actually want to serve.

=== Chapters

  • 00:22 Client Retention Wins
  • 05:48 Losing Your Biggest Account
  • 11:18 Why They Came Back
  • 16:24 Pricing the Right Way
  • 18:54 Breaking the Sales Plateau
  • 25:19 Defining Your Ideal Client
  • 29:45 Building a Sales System
  • 32:37 Growth Through Acquisition
  • 35:11 Closing Thoughts and Events

=== Guest: Christopher Miller, ATB Technologies

=== Resources / Companies / Products / Books / Podcasts

=== SPONSORS:

=== SHOW MUSIC:

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

Christopher Miller Profile Photo
Christopher Miller

Co-Owner, Chief Revenue Officer

As Co-Owner and Chief Revenue Officer at ATB Technologies, Chris Miller helps businesses align their technology with their long-term goals for success. With more than 20 years of experience in the tech world, Chris partners with companies and nonprofits throughout St. Louis and the Midwest to build IT strategies that are secure, scalable, and designed to support growth.

Chris was recognized with a St. Louis Titan 100 Award which honors the region’s top business leaders who demonstrate exceptional leadership, vision, and passion. He was also a finalist for the MSP Titans of Industry Award for Community Impact.

With a passion for helping businesses succeed and a heart for volunteering for youth causes, Chris has worked side-by-side with his nonprofit customers over the years to win hundreds of thousands of dollars in grant money to aid in their adoption of technology. He also serves on the board for several nonprofit organizations. 

Chris attended Illinois College before earning a master's degree in international business with an emphasis in nonprofit management from Webster University.

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