How MSP-as-a-Service Changes Your Game (979)
Juan Fernandez joins me to explain how Summit Holdings’ MSP as a Service framework helps MSPs reclaim capacity, protect margins, and modernize service delivery in the era of AI and MSP 5.0. We dig into common fears about losing control, how white-labeled operations can stay aligned with your tools and processes, and why community-focused, US-based, IT compliance‑minded support can be a game-changer for MSP growth. If you’re wrestling with labor, cybersecurity delivery, and vendor overload, this conversation lays out a practical path forward.
If you’ve ever stared at your PSA at 10 p.m. wondering how you’re supposed to grow your MSP and still handle every ticket, this episode is for you. Juan Fernandez breaks down his new MSP as a Service model and shows how boutique and growing MSPs can instantly bolt on a white-labeled, US-based service delivery engine without giving up control of their clients.
Why listen
- Learn what “elastic service provider” really means and how Juan’s team plugs into your existing stack, contracts, and service offerings.
- Hear real numbers around MSP labor, cost per seat, and how reclaiming up to 1,500 hours per tech per year can transform your profitability.
- Get clarity on using co-selling, white-label support, and shared operations to protect relationships while still scaling managed services and cybersecurity delivery.
- Understand how this model fits into the MSP 5.0 era, AI disruption, and the push toward more automated, ITIL-aligned operations.
- Discover how Summit Holdings and MSP as a Service position themselves alongside vendors like ThreatLocker (threatlocker.com), NetAlly (netally.com), OneStream (onestream.com), and TruGrid (trugrid.com) to support MSPs end to end.
Guests
- Juan Fernandez, Summit Holdings: summitmsp.com
- MSP-as-a-Service: https://msp-aas.com/
- LinkedIn: https://www.linkedin.com/in/1jf
Shout-outs
- Johnny Georges, Tree T-Pee: treetpee.com
- Johnny Georges, Shark Tank Appearance: https://youtu.be/LZEY15Fsjgk?si=u2YrYjdqOJ6V5Zfs
- Michael Slater, Sherweb: https://www.linkedin.com/in/slatermichael/
- CyberQP: cyberqp.com
- Thread: getthread.com
- MSP Process: mspprocess.com
Companies / Vendors / Products Mentioned
- NOCDOC (operations backbone within MSP-as-a-Service): summitmsp.com, LinkedIn:
- MSP Owners Group: , LinkedIn: https://www.linkedin.com/company/msp-owners-group
=== SPONSORS:
- Livestream Partner, ThreatLocker: https://www.itbusinesspodcast.com/threatlocker
- Technology Partner, NetAlly: https://www.itbusinesspodcast.com/netally/
- Technology Partner: 1Stream by Bvoip: https://www.itbusinesspodcast.com/bvoip
- Travel Partner: TruGrid: https://www.itbusinesspodcast.com/trugrid
- Digital Partner, Designer Ready: http://itbusinesspodcast.com/designerready
=== SHOW MUSIC:
- Item Title: Upbeat & Fun Sports Rock Logo
- Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
- Author Username: AlexanderRufire
- Item License Code: 7X9F52DNML
=== Connect with Uncle Marv
🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast
If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.
Juan Fernandez is the co-founder of Summit Holdings and the architect behind its MSP-as-a-Service operating model, designed to help MSPs scale faster with US-based, ITIL-aligned service delivery. A long-time MSP owner and operator himself, Juan has built and led high-performing teams focused on cybersecurity, managed services, and standardized frameworks that drive profitability and consistency for providers. He’s widely recognized in the channel as a speaker and strategist around MSP 5.0, AI-driven operations, and community-first growth, and now uses that experience to give MSPs an “elastic service provider” backend they can bolt on without sacrificing client relationships.
