
CEO
David Schwartz is the CEO of Pia, where he leads the company’s mission to transform MSP service delivery with AI‑powered automation that actually moves the needle on ticket volume, speed, and consistency. Before stepping into the role at Pia, David served as CEO of Wireless Watchdogs and guided the business through significant growth and a successful acquisition by Dataprise, later joining Dataprise’s executive team to drive M&A strategy, post‑acquisition integration, go‑to‑market execution, and regional operations across managed services.
He brings a deep MSP and SaaS background, with hands‑on experience improving help desk operations, aligning product and GTM teams, and using AI automation to take pressure off level‑one technicians while improving customer experience. At Pia, David focuses on building a culture of open communication and cross‑functional problem‑solving, helping partners automate a large portion of repetitive requests so they can protect margins, reduce human error, and free their teams to work on higher‑value projects.