Uncle Marv's IT Business Podcast (Products, stories, and tips for the MSP and IT Professional)
Uncle Marv's IT Business Podcast (Products, stories, and ti…
The IT Business Podcast is a show for MSPs (Managed Service Providers) and IT Professionals providing business network support and managed services. Each episode delivers products, stories, and tips that help the MSP and IT Pro run the business better, smarter, and faster, covering everything from pricing and packaging to operations, tools, and service delivery. You’ll hear candid conversations with working MSP owners, system admins, vendors, and industry leaders who share what’s actually working in the field, including hard lessons, success stories, and the occasional “what not to do.” Topics regularly include managed services best practices, cybersecurity and compliance, Microsoft 365 and cloud, automation and documentation, vendor selection and stack building, plus the day-to-day realities of running a modern IT business. Hosted by longtime IT business owner and podcaster Marvin “Uncle Marv” Bee, the show blends real talk, practical advice, and a lighthearted tone so the MSP and IT Pro behind the network can learn, laugh, and get better every week.
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July 14, 2025

Matchmaking for MSPs: Find My IT Partner (EP 875)

Matchmaking for MSPs: Find My IT Partner (EP 875)
Uncle Marv's IT Business Podcast (Products, stories, and tips for the MSP and IT Professional)
Matchmaking for MSPs: Find My IT Partner (EP 875)

Join me as I chat with Skofi about building a “LinkedIn meets Tinder” for managed IT services. Discover how his approach goes far beyond directories, focusing on deep discovery, warm handoffs, and real customer wins for IT providers.

Are you tired of chasing cold leads and competing with dozens of MSPs for the same customer? In this episode, I chat with Skofi, the mastermind behind Find My IT Partner, who’s on a mission to reinvent how IT providers and SMBs connect. We talk about the power of curated matches, the importance of trust, and why his platform is more “cyber matchmaking” than traditional lead gen. If you’re ready to move beyond word-of-mouth and discover a smarter way to grow your MSP, you won’t want to miss this conversation!

Why Listen:

  • Learn how Find My IT Partner’s matchmaking engine works
  • Understand the difference between leads and qualified sales opportunities
  • Hear real-world stories of SMBs consolidating IT providers
  • Discover how compliance and trust drive MSP selection
  • Get the inside scoop on the PitchIT competition and vendor boot camp
  • Find out how the subscription and success fee model benefits MSPs
  • Explore the future of vetted provider directories

Guest: Johnathan “Skofi” Schofield
Founder of Find My IT Partner, Skofi is passionate about connecting SMBs with trusted, qualified IT providers. With years of experience in IT business development, he’s building a platform that combines deep industry knowledge with a unique matchmaking engine.

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Johnathan Schofield (Skofi) Profile Photo
Johnathan Schofield (Skofi)

Founder

Skofi is the industry's first "Cyber-Matchmaker." He spends his days connecting SMBs with MSPs for IT, Cybersecurity, and Compliance.

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