Uncle Marv's IT Business Podcast (Products, stories, and tips for the MSP and IT Professional)
Uncle Marv's IT Business Podcast (Products, stories, and ti…
The IT Business Podcast is a show for MSPs (Managed Service Providers) and IT Professionals providing business network support and managed services. Each episode delivers products, stories, and tips that help the MSP and IT Pro run the business better, smarter, and faster, covering everything from pricing and packaging to operations, tools, and service delivery. You’ll hear candid conversations with working MSP owners, system admins, vendors, and industry leaders who share what’s actually working in the field, including hard lessons, success stories, and the occasional “what not to do.” Topics regularly include managed services best practices, cybersecurity and compliance, Microsoft 365 and cloud, automation and documentation, vendor selection and stack building, plus the day-to-day realities of running a modern IT business. Hosted by longtime IT business owner and podcaster Marvin “Uncle Marv” Bee, the show blends real talk, practical advice, and a lighthearted tone so the MSP and IT Pro behind the network can learn, laugh, and get better every week.
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July 30, 2025

AI as a Service: Synthreo (EP 885)

AI as a Service: Synthreo (EP 885)
Uncle Marv's IT Business Podcast (Products, stories, and tips for the MSP and IT Professional)
AI as a Service: Synthreo (EP 885)

Gregg Lalle, president of Synthreo, joins me to unpack how their no-code AI platform is driving a major shift for MSPs—empowering us to build branded AI agents, deliver more value to clients, and take full advantage of the AI revolution in managed services.

Artificial Intelligence is reshaping the MSP landscape, and no one knows it better than Gregg Lalle of Synthreo. Tune in as Gregg breaks down how MSPs can move beyond automation to build intelligent AI agents that help clients grow their businesses and improve operational efficiency. Synthreo isn't just another AI tool. Gregg explains how their no-code AI builder connects MSPs with powerful, brandable AI workforce solutions designed to scale and deliver real business outcomes—a must-listen for every MSP ready to embrace the future.

If you want to future-proof your IT service business and learn about the practical steps you can take today, this one won’t disappoint.

Why Listen:

  • Discover actionable ways to leverage AI as an MSP
  • Learn how Synthreo’s no-code AI builder works
  • Explore the transition to Managed Intelligence Provider
  • Get ahead with responsible AI adoption and governance
  • Hear real-world use cases and business growth stories
  • Understand branding, multitenancy, and white labeling in AI
  • Insights on setting your MSP apart in a crowded field
  • Guidance on MSP consulting and business alignment with AI

Guest Bio:

Gregg Lalle is a veteran of the MSP and IT space, previously leading IT Nation at ConnectWise for 15 years before taking the helm at Synthreo. He’s passionate about guiding MSPs through the major technology shifts of the AI era, helping them become trusted intelligence providers for their clients.

Companies, Products, Books:

=== Show Information

Gregg Lalle

President

Entrepreneurial spirit with over 30 years' experience in sales and sales leadership, with expertise in partner ecosystems, global go-to-market strategy and channel alliances
Internationally Recognized Channel Chief
Keynote Speaker & Thought Leader
Former SVP, IT Nation

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